What principle does GDPR support regarding personal data and location tracking?

The principle that GDPR supports regarding personal data and location tracking is informed consent. Under GDPR, individuals must be clearly informed about how their data will be used and must provide explicit consent for its processing, especially in sensitive areas like location tracking. This emphasizes the importance of transparency and the autonomy of individuals in deciding how their personal data is handled.

Informed consent aligns with the GDPR's overarching goal of protecting personal data and ensuring that individuals have control over their own information. This principle reinforces the notion that consent must be freely given, specific, informed, and unambiguous, which is crucial when dealing with personal data that can reveal the locations of individuals.

The alternative options, such as complete anonymity, unlimited data retention, and broad usage without restrictions, do not reflect the core principles established by GDPR. While GDPR does promote privacy, it does not guarantee complete anonymity nor does it allow unlimited retention of personal data. Furthermore, it imposes strict conditions on data usage to ensure individuals' rights are protected. This underscores how informed consent is a fundamental component of GDPR in relation to personal data and sensitive activities like location tracking.